OLYMRA was born after a pioneering expedition to Mount Olympus — the first-ever scientific journey to decode the scent of its rare wild flora. In this sacred, untamed landscape, nearly 2,400 meters above sea level, we captured the olfactory identity of plants that had never before been studied through the lens of scent.

Combining field research with cutting-edge analytical techniques, we uncovered nature’s most hidden aromatic secrets. The best part? By understanding these invisible compositions, we were able to recreate the fragrances—without ever harming the plants. This breakthrough not only opens a new chapter in perfumery, but also paves the way for the protection of Greece’s biodiversity and the preservation of its precious flora. Already honoured with international awards for our pioneering work, we remain committed to pushing the boundaries between fragrance innovation and environmental protection.

Our groundbreaking Mt Olympus mission was made possible with the support of Mr. Lefteris Kipopoulos, a distinguished wildlife photographer and avid Olympus’ hiker, whose decades-long experience helped guide our path through the mountain’s living mythology.

Photographs: Lefteris Kipopoulos